Naming & Branding Identity
Kōva means strong, loud, hard and having a high impact or influence. Kōva is a signature coffee shop based in Jeddah, Saudi Arabia. The brand is bold, strong and memorable. We created a monogram logo using the brand letter "K" combined with an abstract arrow that is facing upwards. The arrow resembles leadership and reflects "euphoria" which is the state of intense excitement and happiness one gets after drinking coffee.